Cold calling is an effective sales tool with a bad name. Even when poorly executed, cold calling works albeit with some collateral damage. When done properly, cold calling can become the start of a long-term relationship with your leads — many of whom will convert into customers. The Dumb Way to Make Cold Calls: Stick … Continue reading Cold Calling is Not for Dummies
Cold calling is an effective – but sometimes intimidating – sales tactic. However, it’s something that anyone can do, but you have to know how to approach it in order to do it well. It’s a piece of the selling process that is sometimes necessary in order to increase sales. So, how do you turn … Continue reading Cold Calling is an Art: Debunking Myths
Several times a week, we hear from people who are either searching for outbound call center software or looking to upgrade their existing platform. I am often surprised that they have done little or no due diligence to identify their desired outcome. Are they looking to move calls more fluidly through their maze of departments … Continue reading Call Center Software – Is Your Pick About Productivity?
Yep! I used the words “art” and “cold calling” in the same sentence. We sponsored a webinar last week by our good friend Wendy Weiss, “The Queen of Cold Calling.” Pretty much anyone who uses the phone as a selling tool knows Wendy. If you don’t, you really need to jump on her next webinar. Wendy … Continue reading Cold Calling – It Is Not The Volume, But The Art
All of the recent obituaries about the death of cold calling have been greatly over stated. As a matter of fact, more companies than ever have increased their efforts with good old fashioned cold calling. In part, the challenging economy has pushed companies to reduce their more costly outside sales efforts and replace them with- … Continue reading Prospecting Software – 5 Reasons It Is Still Relevant to Inside Sales Teams